Blog 13: Sexism in Pop Videos

Sexism in Pop Videos

 Laura Mulvey's theory can be applied to pop videos, where there are many examples of sexism, with recent examples including Nicki Minaj's Anaconda, Jennifer Lopez and Iggy Azalea's song Booty, and Robin Thickes hugely controversial song Blurred Lines where there were two videos with fully clothed women and one with explicit content.

 Not only was this a controversial song because of the nudity, but also the way that the girls danced around or more paraded around with the three men staring at them in a lustful way as if they were pieces of meat.
 The video to the song Anaconda is also incredibly explicit and has received many reviews, positive and negative. The incredibly controversial video is just a video with women shaking their bums and dancing about wearing very little. Not only was the graphical content deemed explicit for audiences, but the lyrics are only about having a big behind. The song has very little purpose, other than gaining male attention and money. It is not a good enough song to win awards or to even be nominated, but it attracts a lot of attention, due to its explicit nature.
 There is a song that Jennifer Lopez and Iggy Azalea sung together called Booty where the whole video is just backside rubbing up against each other and water running down women's bodies while they are wearing lycra swimsuits.
 In almost every music video where the song is written by a modern day artist, it is almost definitely going to be a sexist video.